001 - 3 Seconds is all you get: The Psychology of Why Landing Page Optimization Matters

What is Confirmation Bias? Let's take a dive deep into the one thing we all do within 3 seconds of being introduced to something new and what this all has to do with the effectiveness of your landing pages.

• The history of why humans make gut level decisions quickly.
• Why we only look for information that reinforces what we already believe.
• What a presidential campaign can teach you about confirmation bias.
• Why your homepage shouldn’t be the main page you send visitors to.
• Why it’s important to have great landing pages.

Read More:Shownotes for 3 Seconds is all you get: The Psychology of Why Landing Page Optimization Matters