NACF vision on marketing business

This episode outlines NACF's comprehensive 2020 initiative to revolutionize agricultural product distribution in South Korea. Key strategies included establishing the "Right Distribution Committee" to gather stakeholder input,restructuring wholesale operations for enhanced efficiency, and significantly expanding online sales platforms like the "Online Agricultural Products Exchange" and "Farmer's Market." Furthermore, the plan details investments in digital infrastructure, including a digital fulfillment centerand mobile work systems, to modernize operations and improve worker productivity. Ultimately, the goal is to create a more equitable and efficient system benefiting both producers and consumers.