1. EachPod

094 | Building an Effective Content Marketing Plan for Your Wellness Coaching Business

Author
Michele Duwe | Content Marketing Coach, Content Management & Organization
Published
Wed 30 Oct 2024
Episode Link
https://ContentSystemsforGrowth.podbean.com/e/094-building-an-effective-content-marketing-plan-for-your-wellness-coaching-business/

How to Create an Effective Content Marketing Plan for Your Wellness Coaching Business


In today’s episode, we dive into why consistent core content is critical for the success of your online wellness coaching business. We explore how to build a content marketing plan centered around long-form content like your blog, podcast, or YouTube channel, and how repurposing that content can save you time while boosting your business. You'll also learn how to avoid the social media trap and how to create a balanced content marketing plan that includes SEO-optimized website content, emails, and social media posts. Finally, we walk through batching strategies to help you stay productive and prevent overwhelm.


If you’re a wellness coach spending too much time on social media with little return, this episode is for you. You know your core content is essential, but you may be struggling to see how it fits into a bigger content marketing plan. Understanding how to create a sustainable plan that works across multiple platforms will help you reach a broader audience without burning out.


This episode provides a roadmap for creating an effective content marketing plan. You’ll learn how to focus your efforts on long-form content that can be repurposed to reach your audience across different platforms, reducing the time spent creating new content. Plus, the tips on batching similar tasks will keep you productive and help you stay organized. If you’ve ever felt overwhelmed with content creation, this episode will give you actionable steps to simplify the process.


Ready to streamline your content marketing plan and boost your wellness coaching business? Download my free Content Workflow Workbook and start planning your core content today! If you enjoyed this episode, make sure to subscribe, leave a review, and share it with your business bestie.


00:00 Introduction to Core Content for Wellness Coaching

00:19 The Role of Social Media in Your Content Plan

00:41 Defining Core Content

02:17 Building a Content Plan

04:08 Key Topics and Themes for Core Content

04:47 Practical Examples of Content Marketing Plans

05:39 Weight Loss Coaching Content Strategy

06:47 Creating a Lead Magnet

07:10 30-Day Transformation Content Series

09:03 Batching Your Content Creation

10:57 Utilizing Social Media Content

11:52 Final Thoughts and Resources


Links Mentioned



Link to the blog post: https://misstask.com/essentials-content-marketing-plan/


Ready to grow your audience and impact with less overwhelm? Check out our done-for-you content repurposing services. Turn your podcast into eight distinct pieces of content to increase your reach and deepen your impact. Click the link for more details.


https://misstask.com/content-repurposing-starter-pack


FREE RESOURCE: Transform How You Create Content: Streamline Your Entire Content Creation Process! Sign up for this email series and free workbook: Organic Content Creation Workflow and Content Organization https://misstask.com/content-creation-workflow


Visit the website: https://misstask.com


Learn how to work with the Miss Task Team: https://misstask.com/work-with-us


Contact us with any questions: [email protected]


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