Standing Out with Unique Branding: Attracting the Right Clients for Bookkeepers & Accountants with Alisha Thomas

Alyssa Lang interviews Alisha Thomas, owner and founder of Wait. What. Consulting a bookkeeping and consulting firm dedicated to helping creatives. In this episode, they cover what it takes to stand out in the industry, ways to align your content and resources with who you want to attract and so much more.

In this episode you’ll hear:

• What it takes to be unique as a bookkeeper in the accounting industry
• How to create content that attracts your ideal client
• How to approach marketing in a different way that stands out
• Tips and strategies on branding to align with who you really are

About our guest:

I’m Alisha Thomas, the owner of Wait. What. Consulting, and I live in Wilmington, NC with my husband and our son Lew. I am the brain behind the books. I have a formal degree in art and design and an informal degree in small creative business, which I gained while heading up finance, operations, and logistics for a successful textile gift company that went on to sell in Target, Walmart, and Bed Bath and Beyond. Along the way I've worked with a team of magical accountants and CPAs that helped me gain the love of numbers and the understanding of how small business works.

Connect with Alisha Thomas:

Follow Alisha on Instagram: https://www.instagram.com/waitwhatconsulting/

Schedule a Consult Call with Wait. What? Consulting - https://waitwhatcalendar.as.me/moneymoves

Resources mentioned in this episode:

💍 I Like It Here Club Classic Fine Jewelry

🎨 Drew & Kate Branding Co.

💻 Prep School

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Podcast Publishing Tools we use:

• Podcast Editing: Ian Gilliam: iangilliam.com