Ian Adair: On Being Stronger Than Stigma

*Trigger Warning* This episode contains discussion mental illness, suicide, and sexual abuse. If you are worried about your mental health, please call the National Suicide Prevention hotline at 1-800-273-8255.

On this episode of Marketing for Good, Erica is joined by Ian Adair to discuss the stigma that surrounds mental illness and the role that marketing plays in perpetuating that stigma. They talk about the transition between negative to positive framing of mental health messaging, othering in marketing, and why it is important for leadership styles to change surrounding mental health in the workplace. 

Resources Referenced:

Stronger Than Stigma by Ian Adair: https://strongerthanstigmabook.now.site/home

The Naked Mind by Annie Grace: https://thisnakedmind.com/this-naked-mind/

Stigma Regarding Mental Illness among People of Color: https://www.thenationalcouncil.org/BH365/2019/07/08/stigma-regarding-mental-illness-among-people-of-color/

Black And African American Communities And Mental Health: https://www.mhanational.org/issues/black-and-african-american-communities-and-mental-health 

About Ian:

Ian Adair is a nonprofit industry influencer, TEDx speaker, and recognized expert in leadership, fundraising, and nonprofit management. He is an advocate, author, and speaker concerning mental health awareness and mental health in the workplace. Ian is the author of Stronger Than Stigma, A Call To Action: Stories of Grief, Loss, and Inspiration! Ian is the Executive Director of the Gracepoint Foundation, the philanthropic arm of Gracepoint one of the largest behavioral health organizations in the State of Florida. Gracepoint impacts the lives of more than 30,000 individuals (children and adults) seeking mental health, medical, and addiction services.

Connect with Ian:

Website: www.gracepointfoundation.org

LinkedIn: https://www.linkedin.com/in/ianadair2010/

Connect with Erica:

Website: 

http://www.claxonmarketing.com/

https://claxonuniversity.com/

Twitter: https://twitter.com/EricaMillsBarn

LinkedIn: https://www.linkedin.com/in/ericamillsbarnhart/

Email: [email protected]