Guy Kawasaki on Personal Brand (or not) - Part 1 of 3

This is the first episode in a three-part mini masterclass on modern day marketing with Guy Kawasaki. During this episode, Guy and Erica talk about personal branding: whether it is important or not and if we should even be thinking about it. They also discuss authentic messaging, using your platform to advocate for good, and Guy shares his thoughts on public speaking. 

Resources Referenced:

Remarkable People Podcast: https://guykawasaki.com/remarkable-people/

About Guy:

Guy Kawasaki is the chief evangelist of Canva and the creator of Guy Kawasaki’s Remarkable People podcast. He is an executive fellow of the Haas School of Business (UC Berkeley), and adjunct professor of the University of New South Wales. He was the chief evangelist of Apple and a trustee of the Wikimedia Foundation. He has written Wise Guy, The Art of the Start 2.0, The Art of Social Media, Enchantment, and eleven other books. Kawasaki has a BA from Stanford University, an MBA from UCLA, and an honorary doctorate from Babson College.

Connect with Guy:

Instagram: https://www.instagram.com/guykawasaki/?hl=en

Twitter: https://twitter.com/GuyKawasaki

Facebook: https://www.facebook.com/guy

LinkedIn: https://www.linkedin.com/in/guykawasaki

Text: 831-609-0628 

Connect with Erica:

Website: http://www.claxonmarketing.com/

Twitter: https://twitter.com/EricaMillsBarn

LinkedIn: https://www.linkedin.com/in/ericamillsbarnhart/

Email: [email protected]