Commerce Snack 5 - B2B to embrace Omni-channel
- Author
- Columbus A/S
- Published
- Fri 02 Dec 2022
- Episode Link
- None
B2B sales is increasing in digital channels as e-commerce, customer portals and EDI/Punch out. But how should you think when embracing B2B omnichannel and a the new hybrid sales model.
With:
Dan Andersson, Global Head of Strategy & Service Development, Columbus Commerce.
and
Robin Slotts, Head of Partnerships, Digital Commerce, Columbus.
For more information about the ColumbusCast, please visit www.columbusglobal.com.
