1. EachPod

Positioning Strategies

Author
Marijke and Monica at The Marketing Collective
Published
Wed 27 Aug 2025
Episode Link
None

On the back of our last episode with Intuitive Healer, Chelsee Keegan on how we perceive ourselves, this episode taps into how we can influence the perception others have of our brand through intentional market positioning.

In this episode we cover:

  • Why positioning matters
  • Positioning pitfalls to avoid
  • Different positioning strategies you can employ for your brand
  • How we do it in The Marketing Collective (hello freebie!)

Because, when it comes to marketing, perception is reality, and your positioning should be grounded in truth not comparison.

The truth is that you already have something very unique inside your business today. Inside this episode, we help you discover what that is, so you can carve out your own space in your market place…

If you need help diving deeper into your brand positioning and other foundations, check out our Mentorship Programme: www.themarketingcollective.co.nz/mentorship



Are you winging it in your marketing? Join our FREE 10 Day Marketing Makeover! https://marijketimmers.com/chaostoclarity/

For more information about us visit, www.themarketingcollective.co.nz and www.markmywords.co.nz.

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