Mini-Workshop: Creating Content on LinkedIn

Posting online should feel like you’re talking to your best friend - exciting, natural and always helpful. The only difference? On LinkedIn you have a lot more best friends! In this episode we discussed how to figure out what you should be posting, the age-old question of company vs personal profiles on LinkedIn and the question I ask myself to determine whether my content is LinkedIn appropriate. Feel free to jump over to the comments on Youtube or LinkedIn to ask your questions and I hope you can join us where the party’s at by posting on LinkedIn some time soon!

Notes:

09:13 The why behind posting on LinkedIn 

14:48 How to find your niche 

19:16 Creating a realistic schedule 

21:35 Personal vs company page on LinkedIn 

27:15 Tools for content creation 

32:00 Learning from other creators 

34:44 How to know if it's LinkedIn appropriate 

39:00 How to stop the scroll

If you loved this episode you should check out this episode Improving Your LinkedIn Profile

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