Ryan Choura: The Pivot that Saves Lives, How this Event Company went from Facing Decimation Overnight from COVID19 to Overnight Success
- Author
- Holly Shannon, ryan choura
- Published
- Wed 08 Sep 2021
- Episode Link
- https://hollyshannon.com
This episode is with Ryan Choura, Founder and CEO of Choura Events. I wanted to share it again because I have brought him back to share the transformation of his business since we last spoke. The new episode will air later in the month of September 2021. but this is the story behind him and this episode: Upon opening his new business he was immediately faced with the recession of 2007, so he is no stranger to challenge. When COVID19 brought with it the meeting recession of 2020, he was grounded with a healthy company culture and agile enough to pivot overnight. According to a recent Forbes article, the travel and event industry warns of $910 billion in losses. Choura Events was facing monumental losses with a 100% cancellation rate within 5 days of all of their shows, like Coachella, Acura Grand Prix and the Golden Globes. They are the Top 100 Fastest Growing Private Company and the largest tenting company in the Western US. Let’s dig deeper with Ryan and see if we can provide a blueprint for other companies right now.
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