Episode 23: Interview with Juan Welchez (Part 1)

In this episode, Jose sits down with Juan Welchez; a Honduran coffee producer and the face behind the account @thecuppingfarmer in Instagram. In this first part of the interview, Juan and Jose discuss:

• The history and logistics of their coffee business and working with family
• The challenges of dealing with social media
• His recent trip to South Korea to present on the coffee market
• The challenges of establishing relationships with specialty coffee buyers
• The different types of varietals they work with and the challenges of working with some of these

In the next episode, Juan will start us off by telling us a story of how he started experimenting with anaerobic fermentation.

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