Clarity Advantage's Sales Thoughts
A podcast for accelerating your bank's sales to businesses. Brought to you by Clarity Advantage, a firm that helps banks generate more profitable relationships faster with small and medium-sized companies, their owners, and employees. Gain tips and techniques for prospecting, positioning value, negotiating, better questions and listening, coaching, and managing sales process. Small Business Trends Radio named the Sales Thoughts podcast to its 100 Best Small Business Podcasts in 2010 and 2011.
- Update frequency
- every 6 days
- Average duration
- 3 minutes
- Episodes
- 326
- Years Active
- 2009 - 2016
To the Highest Standards
In which we consider that companies generate more client loyalty and more sales if they’ve developed and managed their sales teams to specific client experience standards.
00:04:12 |
Mon 29 Aug 2016
Trusted Advisor
In which we are reminded that advising, earning trust, and generating value beyond our products involves looking beyond the needs our products address.
00:03:11 |
Mon 15 Aug 2016
Assessing Buyer Appetites for Risk
In which we are encouraged to explore the bigger picture of what our clients seek to maximize or minimize in purchasing our services.
00:03:52 |
Mon 20 Jun 2016
Keep an Eye Out
In which we are reminded: Look up, from time to time, and engage with the people around us. No telling who we will meet.
00:02:55 |
Mon 09 May 2016
Daily Measures
In which we are encouraged to plan, then track and manage, our sales activities to boost our chances of hitting goals.
00:03:09 |
Mon 02 May 2016
Niche or Get Smoked
In which we are reminded: Find a niche and specialize… or get smoked.
00:04:04 |
Mon 25 Apr 2016
Hot Rods
In which we are reminded that buyers have so many choices that, no matter how much work we invest in differentiating the details of our products, they remember only one or two IF they distinctly stan…
00:04:05 |
Mon 18 Apr 2016
Forget Me Not
In which we are reminded to “follow the check list” as we’re closing sales or finishing projects.
00:02:34 |
Mon 11 Apr 2016
The Best Parts First
In which we are reminded to tell the best parts of our story (i.e. our results, our value) first in three (or fewer) simple sentences.
00:02:57 |
Mon 04 Apr 2016
Why do you ask?
In which we are reminded that very few questions come from idle curiosity. We need to know why.
00:03:05 |
Mon 21 Mar 2016
A Fool's Plan
In which we are reminded…again… that sustaining training is critical to long term capabilities and performance.
00:03:02 |
Mon 14 Mar 2016
Seeing Beyond the Obvious
In which we are reminded that every client personal detail reveals choices and avenues to insight.
00:02:59 |
Mon 07 Mar 2016
Recalculating Route
In which we are reminded that “winging it” in sales calls without maps of the bigger picture frequently ends in our getting lost.. and losing opportunity.
00:03:37 |
Mon 15 Feb 2016
Bread on the Table
In which we are reminded that even short call plans help us produce better results than no plans at all.
00:02:52 |
Mon 08 Feb 2016
Slow Turners
In which we are reminded that some people need more time to decide, and we should engage with others while they do.
00:03:51 |
Mon 01 Feb 2016
Focused Too Tight?
In which we are reminded not to limit our explorations with clients and prospects to those issues in which they express interest or which they purchase.
00:02:23 |
Mon 18 Jan 2016
Ask First
Yet one more time… In which we are reminded to clarify before we pitch
00:02:54 |
Mon 11 Jan 2016
Maintaining a Wide View
In which we are reminded that, if we want our clients to embrace us as advisors, it helps to maintain a wide view of what’s happening the in the business world.
00:02:57 |
Mon 14 Dec 2015
When the Baby's Ugly
In which we are reminded not to call another person’s baby ugly… even if....
00:03:27 |
Mon 07 Dec 2015
Layers of Flavor
In which we are challenged to communicate the experiential aspects of our products to distinguish them and stimulate client hunger for them.
00:03:28 |
Mon 30 Nov 2015
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