1. EachPod

305-Myth #18: I Need a Huge Audience to Be Successful

Author
Laura Malone- Life and Business Coach
Published
Thu 15 May 2025
Episode Link
https://thechristianlifecoachcollective.podbean.com/e/305-myth-18-i-need-a-huge-audience-to-be-successful/

SMALL FOLLOWING : BIG IMPACT- If you've ever believed that your success as a coach or content creator hinges on building a massive social media following, this episode will free you. The truth? Numbers don't equal trust—and it's trust that turns followers into clients. I’m sharing a better strategy for impact that starts with meaningful connection.


Key takeaways:



  • A small, engaged audience can be more profitable than a large, passive one.

  • Authentic conversations and email connections often outperform the algorithm.

  • You don’t need a viral moment. You need real people who trust your voice.


Listener Challenge:


If you’re not up for the social media wild goose chase, choose one of the no-social strategies and try it this week:



  • Invite three women to a free coffee chat

  • Email five people and tell them what you're doing

  • Print a one-page guide and bring it to an event


And if you're still on social, and you love being there, engage with just five people in your niche- but this time, do it with the goal of connection, not collection. 


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Read this in the Life Coach Blog


 


If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching


 


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