Selling Online? Avoid Seasonality. | Chris Malta's EBiz Insider Podcast

People jump headfirst into selling online with zero long-term thinking. They find a product, get excited, and convince themselves it’s the perfect way to make money. If that product happens to be seasonal, they feel like they’ve hit the jackpot. Sales start rolling in, and for a couple of months, everything looks great. Then suddenly, it stops. Demand vanishes, inventory sits, and they’re left wondering what went wrong.

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