Business Besties 101: Finding your people

Let’s talk about finding your people - the communities, coaches and business besties you need to thrive. 

This is one of my favorite topics because I love talking about my business besties and sharing their work. 

Which inevitably leads to questions like “How do I find more besties?” or “Which community should I join for XYZ?”

Having friends who understand your business and have similar experiences is so important. It will play a vital role in your success as an entrepreneur for four main reasons:

• Support from someone with a shared experience who can offer empathy, compassion, and advice on overcoming business challenges.


• Ideas and feedback on improving parts of your business or marketing.


• Contacts and recommendations of great systems, contractors, or staff you’ll need along the way.


• Opportunities to uplevel and network by opening doors to new audiences, stages, or events.

More than someone to vent or cry with, a business best friend can be invaluable for masterminding, partnering, and cheerleading. 

On today’s podcast, I share my tips on finding new business besties and the right coach to help you grow this year.