Sports Illustrated Resort Coming to Chicago's Loop

Chicago's getting a major league upgrade! Sports Illustrated Resorts is bringing its high-energy, sports-centric hotel to the heart of the Loop, transforming the Virgin Hotel on North Wabash into a fan's ultimate destination. Expect ballpark-inspired design, iconic sports imagery, and a taste of the action with a preview opening of the sports bar and restaurant this winter, long before the full resort debuts in late 2026. Get ready to immerse yourself in Chicago's legendary sports culture like never before!

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