Ep 057: The Wildly Underrated Skill That Will Make or Break Your Next Launch

Launching isn’t just about strategy—it’s about mindset, self-awareness, and not spiraling into an existential crisis every time you check your cart. If you’ve ever felt like launching sends you into a stress spiral, this episode is for you.

In this episode, Melanie breaks down how your mindset can make or break your launch, how knowing yourself helps you work with your energy (not against it), and how to stay sane before, during, and after your launch. Because let’s be real—refreshing your email every three minutes isn’t a business plan.

Tune in as Melanie discusses:

• Why your mindset matters more than you think when launching.
• The difference between growth vs. fixed mindset and abundance vs. scarcity mindset—and how they show up in your launch.
• How knowing yourself (introvert? extrovert? somewhere in between?) can help you plan a launch that works for you.
• Mid-launch stress? How to pivot, stay focused, and stop panic-refreshing your cart.
• The power of post-launch reflection—and why every launch is a goldmine of data.

Mentioned in the Episode:

• Ep 54: www.duxburydigital.co/episode54
• The Miracle Morning by Hal Elrod: https://a.co/d/5sadqcN

________________________________________

CONNECT WITH MELANIE:
www.duxburydigital.co
www.instagram.com/duxburydigital

CONNECT WITH BRANDA:
www.therelevantcollective.com
www.instagram.com/therelevantcollective