Sarah Lehman, CEO at Zartico: $24.5 Million Raised to Power the Future of The Visitor Economy

In today's episode of Category Visionaries, we speak with Sarah Lehman, CEO of Zartico, a destination operating system that’s raised $24.5 Million in funding.

Topics Discussed: 

• How Zartico helps tourism bodies and airports leverage big data to give visitors better experiences and give locals a better quality of life


• What it’s like working with governmental organizations and getting investors to back gov tech


• Finding customers during the pandemic, and working for two years with 30 people she’d never met


• Sarah's two most inspirational Founders


• The lessons she learned from her husband, and how she teaches entrepreneurship to her children

Favorite book: 

The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results