Peter Briffett, CEO and Co-Founder of Wagestream: $370 Million Raised to Provide Financial Wellbeing for Every Frontline Employee

In today's episode of Category Visionaries, we speak with Peter Briffett, CEO and Co-Founder of Wagestream, a financial well-being platform that's raised $370 Million in funding.

Topics Discussed:

• Peter’s background in business, joining the early days of the dot-com era and scaling multiple high growth companies


• The importance of persistence and self-belief in pushing through the inevitable challenges that come with entrepreneurship


• Why Wagestream opted to partner with enterprise-scale businesses to provide financial services integrated within existing management systems


• Wagestream’s 3 main missions, and why they matter for the next generation of workers


• How Wagestream’s services help solve the issue of costly payday loans and overdraft fees while providing better financial independence

Favorite book: 

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials)