Dane Baker, CEO and Co-Founder of EcoCart: $17.5 Million Raised to Power the Future of Sustainable Commerce

In today's episode of Category Visionaries, we speak with Dane Baker, CEO and Co-Founder of EcoCart, a sustainable commerce platform that's raised $17.5 Million in funding.

Topics Discussed:

• Dane’s background as a founder of companies that try to make the world a better place in some way


• The reasons why Dane admires Sir Richard Branson


• Why it’s complicated for businesses to operate sustainably, and how EcoCart is simplifying those processes and helping brands tell their sustainability stories to their clients


• Category creation as educating potential partners on important issues


• Mindset building, and what Dane has learned from ultra running

Favorite book: 

Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity