Product-Led Growth: A conversation with Variance’s Noah Brier and James Gross

Removing Friction: On this week’s episode of Track Changes, Paul and Rich sit down with Noah Brier and James Gross ahead of a Postlight event to talk about the new trend that is taking enterprise software by storm, product-led growth. We discuss why the shift to PLG is as big as a transition for enterprise as the switch from on-premise to cloud software and how this move to more user-centric products removes friction from all levels of product implementation. 

Links: 

  Salesforce Lattice 
Pingboard 
Google Sheets 
Google Docs  Abacus  Dropbox  Google drive
Invision 
Figma 
Sketch  SAP Slack 
Percolate  Variance  Zoom
Datadog  Oracle  Concur   Mailchimp Notion  Product Led Growth Index - OpenView Partners Amplitude
Pendo  
Atlasian  Jira 
ZohoSuite   

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