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25. Empowered CEO Part 2: Strategize Like a CEO and Scale Your Calligraphy Business

Author
Alane Gianetti
Published
Tue 04 Feb 2025
Episode Link
None

We’re back with part two of our Empowered CEO Series, and this time, we’re diving into how to strategize like a CEO in your calligraphy business. If you're a creative business owner who is ready to shift from simply creating beautiful work to making strategic, CEO-level decisions that drive business growth, this episode is for you!

In this episode, we talk all things business strategy - from big-picture vision planning to using financial data to make smarter decisions. We’ll talk about how to understand and leverage your profit and loss statement (P&L), make data-driven decisions, and focus on your zone of genius so you can build a thriving, sustainable business.

Plus, we’re sharing personal experiences, practical frameworks, and real-life examples to help you align your goals with your daily actions. Because being the leader of your business isn’t just about working harder—it’s about working smarter.

What You’ll Learn in This Episode:

  • Big-Picture Thinking: How to create a strategic vision for your calligraphy business and stay focused on long-term growth.
  • Understanding Your P&L and Other Key Data Points: Why knowing your numbers is key to making confident, data-driven decisions as an empowered CEO.
  • Optimizing Your Strengths: How to maximize your zone of genius and delegate or streamline the rest.

If you’re ready to stop guessing and start making more intentional, informed decisions as a business owner, grab a notebook (and your favorite latte) and tune in! 

🔗 Links to resources mentioned in this episode:

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Don’t miss Alane's FREE private podcast, Booked, Balanced & In Demand—bite-sized, binge-worthy lessons to book dream clients, raise prices, and feel balanced. Get access here!

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