27: Followers Don’t Equal Income: How to Stop Relying on Social Media to get clients with Mary Shelton

There are so many ways to marketing your business, but the most valuable thing you can do for yourself is build a marketing strategy that you won't get burnt out on. In today's episode, Mary Shelton joins us to share about her experience in taking a break from social media to reassess her business after falling into the trap that she had to focus all of her time and attention on it. Listen in as she shares how she revisited the why behind her business, built a new approach to marketing that better served her clients and herself, and shares a few tactics to getting clients today without burning yourself out.

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In This Episode:

1. You'll learn how to prioritize client experience and connection.
2. Grab growth strategies for getting clients quickly.
3. Understand marketing tactics for millenials vs. Gen Z.

Find it quickly:

2:51 - Get to Know Mary

6:28 - Your Follower Count Doesn't Matter

12:35 - Being a Part of Your Client's Experience

16:14 - Getting Excited for Your Client's Event

18:25 - Creating Open Communication with Your Clients

24:14 - Finding Holes in Your Communication Process

28:25 - Audit Your Process

30:40 - Marketing Tactics to Get Clients

38:08 - Rapid Fire Questions

Links + Resources mentioned in this episode:

• Read The Artist's Way
• Try Flodesk
• Automate with Honeybook
• Get Coaching in Joy's Accelorator

More ways to connect:

JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE 
CALLED TO BOTH COMMUNITY 

Read the full show notes from today’s episode HERE.

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