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Reset, Reconnect, and Refocus: A Jefa's Journey

Author
Kita Zuleta
Published
Tue 29 Jul 2025
Episode Link
None

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Sometimes the ground beneath us shifts so dramatically that we need to completely reset our rhythms and refocus our priorities. After navigating personal loss, two home moves, and the ongoing challenges of entrepreneurship, I'm back to reconnect with my Jefa community via the podcast and share what this season of reset looks like.

The past year has taught me the profound truth behind our community's mission: alleviating the loneliness of entrepreneurship truly happens "one cafecito at a time." When I found myself with nowhere to live and uncertain about the future, it was fellow Jefas who stepped up, offering solutions that kept my family and business rooted in Southern California. This experience reinforced something I've learned deeply since I began this pursuit of CCJ - we aren't meant to build businesses in isolation.

Our community has grown in beautiful ways during this time of personal challenge. The CCJ Casita now hosts over 35 virtual events monthly, from hyper-focus sessions where we work alongside each other to specialized programs led by community leaders. We're expanding our reach through a new partnership with the AmigaHood platform, launching bi-weekly Cafecito and Co-working sessions beginning August 5th.

For those seeking more personalized support, I continue to serve Jefas through one-on-one strategy "sprints," where we clarify goals and create actionable marketing plans aligned with your capacity. Our #JefaLife101 cohort program provides foundational business skills in a group setting, while my brand photography services create intentional images that translate to profit.

At the heart of everything is a common thread.. creating space where Jefas can practice saying their names in rooms of opportunity, define their offerings with clarity, and implement time management strategies that honor all dimensions of their lives. As we approach our third anniversary, I'm reminded that community doesn't just save businesses; it saves us.

If you're feeling disconnected or overwhelmed on your entrepreneurial journey, remember: no estas sola. There's always a seat at this table for you.

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