Family Business Game-Changers

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Ever noticed how successful entrepreneurs like Richard Branson seem to have endless time while running massive companies? Their secret isn't superhuman productivity—it's strategic delegation. 

After encountering a relaxed business owner at an exclusive golf club who credited his personal assistant for his balanced life, we decided to take the plunge ourselves. Enter Nicole from MIPA, who in just her first week has transformed how we manage our time and mental energy. Those 800+ unread emails? No longer our immediate concern. The dental appointment that's been postponed for six months? Finally scheduled.

What's fascinating is how quickly this decision has paid dividends. We've recognized that tasks taking just "five minutes" actually consume far more time and mental bandwidth—especially when they involve waiting on hold, making follow-up calls, or simply remembering to do them at all. Every interruption costs not just the time of the interruption itself, but the additional 20 minutes needed to regain focus afterward.

For small business owners hesitating about the cost, consider this: if you charge £50 per hour for your services, but spend hours on tasks someone else could handle for less, you're effectively losing money. More importantly, you're sacrificing the strategic thinking time that actually grows your business. We've already seen new work come in that more than covers our investment.

The hardest part? Relinquishing control. Watching that unread email count climb without diving in requires trust and patience. But the freedom to focus on high-value work is worth the initial discomfort.

Whether it's booking golf tee times, organizing birthday flowers, or managing client meetings, the right assistant creates space for you to be the best business owner possible. What tasks are stealing your time that someone else could handle better?

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