Managing Your Calendar, Not Letting It Manage You: A Business Owner's Guide

Time isn't just money for business owners—it's the difference between spinning your wheels and genuine growth. When entrepreneurs say they "don't have enough hours in the day," they're often missing a fundamental problem: not understanding where their time actually goes.

Dave opens this episode by sharing impressive results from his LinkedIn newsletter experiment—220 subscribers in just eight days with zero paid promotion. He walks through how LinkedIn's feature automatically emails subscribers and sends push notifications about new content, creating free exposure for your expertise. For business owners already creating content elsewhere, this represents a significant opportunity with minimal additional effort.

The heart of the episode reveals Dave's three-step system for mastering time management. First, conduct a comprehensive time study for one week, tracking your activities from morning until night. This exercise often reveals shocking amounts of "dead time"—hours spent on activities that don't contribute to business growth. The second step involves prioritizing tasks based on their potential impact. As Dave explains, "Easy tasks are easy because they're not important." Many entrepreneurs gravitate toward comfortable busy work instead of uncomfortable growth-generating activities.

Finally, Dave emphasizes taking control of your calendar instead of letting it manage you. He recommends blocking specific time periods for different activities and limiting when meetings can be scheduled. He shares how he uses Motion, an AI-driven calendar tool that automatically schedules tasks based on priorities and deadlines, ensuring every available time slot is optimized.

What makes this approach powerful is its simplicity and its focus on implementation. Whether you use pen and paper or sophisticated AI tools, understanding where your time goes, prioritizing meaningful work, and managing your calendar proactively can transform your productivity and accelerate your business growth. Ready to reclaim control of your time? Start with these three steps today.

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