Episode 21 - Interview with Robert Simpson
- Author
- Pepperdine University
- Published
- Tue 22 Apr 2008
- Episode Link
- http://gsbm-med.pepperdine.edu/bschool/dels/podcasts/mp3/pepperdine-DELS-21-simpson.mp3
In a personal interview with Dr. Linda Livingstone, Robert Simpson, President and COO of Jelly Belly Candy Company, talks about being a professional manager of a family owned business that has been around for 6 generations. Robert also talks about building the Jelly Belly brand, developing new markets, and his philosphy of leadership.
