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Business of Being Creative with Sean Low - Podcast

Business of Being Creative with Sean Low

I’m Sean Low, and I’ve been lending practical business advice to those in the business of being creative since the early 2000s, including accomplished notables such as Preston Bailey, Vicente Wolf, Nate Berkus, Sawyer Berson, Style Me Pretty, Marcy Blum, Michelle Rago, and Sylvia Weinstock--to name a few.

The key to my own success has been my ability to help artists build their businesses in a way that most honors the art that is behind them. I’ll give you straight up, no holds barred advice on handling what happens from deal to done. The journey with your client begins when they first connect with you, whether digitally or in real life. And from that moment until the project is finished, you have the power to manifest an experience and journey with them that’s transformative for all.

Everyone should be creative. Whatever your art is, it should invigorate you and bring you joy. And if it happens to be your business, it should bring you the money you need to KEEP being creative. Hopefully, I will challenge you each week to do just that.

So, let’s not just think outside the box… Let’s erase it!

Management Creativity Arts Business Design
Update frequency
every 7 days
Average duration
17 minutes
Episodes
110
Years Active
2023 - 2025
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Episode 226: Play On The Right Stage

Episode 226: Play On The Right Stage

You are hungry, scrappy, do whatever it takes to get your big break. You never want to lose that. It feels arrogant if you do. And yet you know what got you here will not get you there. Let’s talk Ka…

00:14:26  |   Tue 02 Sep 2025
Episode 225: The Value Of The Subjective And Knowing If You Are Drawing Bird Or Clouds

Episode 225: The Value Of The Subjective And Knowing If You Are Drawing Bird Or Clouds

Today we are going to talk about the value of the subjective, the emotional component that is critical to the success of every creative business.  It is knowing the difference between drawing birds a…

00:26:07  |   Tue 26 Aug 2025
Episode 224: Your Business Is Not A Factory

Episode 224: Your Business Is Not A Factory

We all grew up and are taught the value of a factory.  Efficiency. Low cost. Scale. And you have tried to force your creative business into the paradigm. You measure volume of work, hours, effort, no…

00:15:38  |   Tue 19 Aug 2025
Episode 223: Factory vs. Community

Episode 223: Factory vs. Community

Most of us grew up learning about business through the eyes of the factory model. We all need factories and their models to live our lives. Creative businesses, on the other hand, are needs and have …

00:19:53  |   Tue 12 Aug 2025
Episode 222: Create Joy

Episode 222: Create Joy

Remind yourself why you do what you do. You create joy and you do it with intention. When things go awry it is all too often because the singular purpose has been misformed by ego, by manipulation an…

00:22:07  |   Tue 05 Aug 2025
Episode 221: Tomorrow Is Another Day

Episode 221: Tomorrow Is Another Day

Unless you are committed to making it look like yesterday. Evolution requires letting go to embrace what could be. It means knowing when you speak of something new, it has to be with a different mind…

00:14:55  |   Tue 29 Jul 2025
Episode 220: Make Change A Choice

Episode 220: Make Change A Choice

Change sucks. It is hard, really hard and the inertia to change is a powerful mistress. The decision to change has to be with intention and an ultimate endeavor to reset your foundation without regar…

00:17:44  |   Tue 22 Jul 2025
Episode 219: Value Delivery, The Journey Is The Destination And Pricing From The Top Down

Episode 219: Value Delivery, The Journey Is The Destination And Pricing From The Top Down

Every creative business takes a journey with and for its clients. The points along the way are its value. No doubt, the goal is inevitable if the journey is profound. In this episode, will will talk …

00:19:19  |   Tue 15 Jul 2025
Episode 218: What Is Your One Thing?

Episode 218: What Is Your One Thing?

At the end of the day, you need permission to do what you do as you would do it. The one thing you have to have to create. Let’s talk about Sunday dinner.

Original Episode Number: 103 | Original Air …

00:12:30  |   Tue 08 Jul 2025
Episode 217: Choosing What To Measure

Episode 217: Choosing What To Measure

Since the dawn of the industrial age, if we can measure it, we will. For creative business, those standards are and will always be amorphous. How do you value an idea? Let’s talk trains and clocks.

O…

00:15:24  |   Tue 01 Jul 2025
Episode 216: The Intention Reception Paradox

Episode 216: The Intention Reception Paradox

Just like governments do not run like businesses, so too does creative businesses not look like other businesses. All too often what would be expected in business, is not true for creative business —…

00:20:13  |   Tue 24 Jun 2025
Episode 215: Integrity

Episode 215: Integrity

Integrity means getting paid to ask better questions and being willing to live with the answers. Sound cryptic? It is not. Listen in for my explanation.

Original Episode Number: 114 | Original Air D…

00:12:49  |   Tue 17 Jun 2025
Episode 214: Proaction

Episode 214: Proaction

What does it mean to be proactive? How often do you practice being, well, you? Let’s talk brain surgery.

Original Episode Number: 49 | Original Air Date: 4/27/2021

Links & Resources:

Host: Sean Low …

00:16:15  |   Tue 10 Jun 2025
Episode 213: Gender and Race

Episode 213: Gender and Race

Art does not see color or sex; clients do though. As with all things creative, how can the business story compel your art to move beyond bias? To do that though you will need to allow conversations t…

00:24:21  |   Tue 03 Jun 2025
Episode 212: When You Assume…

Episode 212: When You Assume…

If you start a line of reasoning with a presumption, you can only go one way. For most creative businesses, the presumption makes no sense so you can only go the wrong way. The old saying is true, wh…

00:11:53  |   Tue 27 May 2025
Episode 211: Entrepreneurship

Episode 211: Entrepreneurship

I define entrepreneurship as being convicted enough to be relentless in having others believe as you do. This permeates everything a creative business is all about. Let’s talk about Chobani Greek Yog…

00:15:19  |   Tue 20 May 2025
Episode 210: The Four Transitions That Define Creative Business

Episode 210: The Four Transitions That Define Creative Business

Every creative business has four transitions: Potential Client To Actual Client, Idea To Design, Design To Production, Production To Reveal. As with all one-way valves, if they are leaky, things are …

00:18:19  |   Tue 13 May 2025
Episode 209: Contracts

Episode 209: Contracts

A contract is when your business talks. Do you want to shout? Whisper? Or pretend you are not talking? How about you just tell a story?

Original Episode Number: 101 | Original Air Date: 5/31/2022

Li…
00:14:33  |   Tue 06 May 2025
Episode 208: The Importance Of Your Core

Episode 208: The Importance Of Your Core

The impact your work as a creative business will have and the places you might take it depend on your core and consistency between your business and your artistry. The frog and the scorpion comes to …

00:13:08  |   Tue 29 Apr 2025
Episode 207: Understanding Herbie And The Importance Of The Theory Of Constraints To Creative Business

Episode 207: Understanding Herbie And The Importance Of The Theory Of Constraints To Creative Business

You would not think an operations management book would be so critical to the success of a creative business. After all creative businesses do not produce widgets. Process is process though and if yo…

00:26:09  |   Tue 22 Apr 2025
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