Ep #23: Peter Sage: Change Your Mindset By Asking The Right Questions

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In this episode of the Business Growth Architect Show, I engage in a deep conversation with 6x TedX speaker, best selling author, and motivational speaker, Peter Sage. Known for his unique perspective on personal development and business growth, Peter explores the critical yet often overlooked aspects to finding fulfillment in both business and life.

Peter explains a common entrepreneurial trap that he calls the "White Rabbit" syndrome, a metaphor for the endless chase many business owners find themselves in, always pursuing the next goal or milestone without ever feeling fulfilled. This metaphor is taken from dog racing, when greyhounds are chasing a mechanical rabbit, perpetually running but never actually catching it. This sets the stage for the discussion on how to find joy in the journey, rather than just focusing on getting to your destination.

Our theme for this episode is the concept of defining your identity and what role it plays in achieving success. Peter stresses that you first adopt the identity of an entrepreneur and this becomes the reason you achieve results rather than the other way around where you want to achieve a goal first to feel worthy.

Peter also shares practical advice on how to cultivate a positive and goal-oriented peer group. He introduces the law of conformity, which states that you become who you hang out with. By surrounding yourself with positive, ambitious people who look at life through the lens of possibilities rather than limitations, you set yourself up for success. To help you achieve this, Peter has created a five-day challenge designed to help you upgrade your peer group and cultivate a mindset of abundance.

Peter and I also explore the concept of fulfillment beyond financial success. We discuss the importance of gratitude, impact, and the deeper reasons behind why we pursue our dreams. I share my own journey of selling a company to Bill Gates and realizing that the financial success didn’t bring the fulfillment I expected. It was only when I shifted my focus to making an impact and helping others that I found true satisfaction in my work.

Peter encourages you to question the rules you’ve set for feeling successful and to adopt a more empowering set of beliefs. He explains that every feeling we search for, such as security, happiness, or love, has been experienced at some point and is accessible through the right mindset and self-questioning.

Additionally, all resources and courses mentioned in the episode can be found on his website. Take the first step towards mastering fulfillment in your business by visiting Peter’s website and signing up for the five-day challenge.

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