Business English Buzzwords Metrics Episode 10

Herbert Lee's "Business English Buzzwords" podcast episode focuses on the term "metrics." 

He defines metrics as numerical measurements of performance, vital for business decision-making. 

Using the analogy of a car's dashboard, he explains how metrics provide crucial information about a company's health. 

The podcast explores different types of metrics – financial, customer, operational, and marketing – illustrating their use with examples like tracking sales increases or customer satisfaction. 

Different forms of the word "metrics" (plural noun) and "metric" (singular noun) are explained. 

The importance of selecting relevant metrics and avoiding "vanity metrics" (numbers that appear impressive but lack real meaning) is emphasized. 

Contextualizing metrics through comparison with past performance or industry standards is also highlighted.

 Finally, the podcast concludes with jokes emphasizing the importance of metrics in business success, recommending the use of digital tools for efficient metric tracking and analysis.