#1: Business (Un)usual: Doing business differently—on purpose

Welcome to the very first episode of Business, But Different, with me, Gráinne O’Malley—business mentor, marketing strategist, and twin mama! I blend neuroscience, nervous system regulation, and practical business strategy to help entrepreneurs build businesses that actually work with them—not against them.

This episode is part intro, part invitation to do things differently. I share how my own experience of running a business while juggling life’s curveballs led me to explore a more sustainable, human-first way of working—and why this podcast is here to support you to do the same.

In this episode, you’ll take away:

• A new perspective on how your nervous system impacts your business
• Why so much of the ‘standard’ advice doesn’t work for real-life entrepreneurs
• One simple regulation tool to help you reset and re-engage when you’re stretched thin

Ready to go deeper?

Here are some resources to get you started:

🧠 Free Anti-Algorithm Visibility Workshop – Reach more of the right people without selling your soul to the scroll

🎯 Free Quarterly Goal Getting Workshop – A neuroscience-backed process for setting goals that actually stick

🌱 Living Business Intensives – Hands-on support to build a business that works with you, not against you

📲 DM me on Instagram – Let me know what you're working through and I’ll help point you in the right direction