1. EachPod

Forget Your Product! You Sell Reactions - Ep.194

Author
Mike Andes
Published
Mon 17 Jul 2017
Episode Link
https://www.businessbootcamppodcast.com/

You don't sell products or services! You sell the reactions that your product/service creates. The food, mowed lawn, built house, etc are just the vehicle to create a positive reaction by your client.

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