EP72: [REPLAY] Pricing BS and the Trouble with High Ticket Offers

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Can you really justify charging $100,000 for a VIP day? 

In this replay of one of my most popular episodes, I challenge the conventional wisdom and dismantle the flawed logic behind high-ticket pricing strategies. 

With nearly a decade of experience curating exclusive events for high-net-worth individuals, I reveal what truly justifies those hefty price tags. I discuss the shift from six-figure to eight-figure success benchmarks and highlight the pitfalls of adding zeros without adding value. This episode dives deep into the complexities of high-ticket offers.

Discover how to create high-ticket services that genuinely deliver exceptional value, whether they're priced at $5,000 or $25,000. 

I also expose a $25,000 coaching program that fell short, underscoring the importance of thoughtful pricing and tangible results. 

Whether you're a service provider setting your rates or a consumer considering a costly investment, I equip you with critical insights to navigate these waters wisely. Learn to set well-justified price points grounded in experience and market value, while recognizing and avoiding flashy sales tactics that hide a program's true worth.

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The Business Blasphemy Podcast is sponsored by Corporate Rehab® Strategic Consulting.