Branding "I didn't Know How Difficult it is to Name My Business" on Mike & Blaine

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Mike and Blaine talk about the various businesses they have been a part of and if there was any challenges with putting a name on your business.  It is not as simple as “hanging a shingle”, you have to consider trademarks, social handles, and connection to your service.  Most importantly, can someone quickly figure out what you do from the name you give your business.  You definitely want people to connect the name with the service/good you provide.

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