One of the greatest lessons we’ve learnt about Marketing is to test, test, TEST! We always try to focus at least 20% of our Marketing efforts on testing a new Marketing channel/tactic/strategy. This strategy is certainly one of the stranger ones we’ve tested, but it worked incredibly well. If you like what you hear & want to hear more insights into how you can implement unique outreach strategies that generate revenue, go & listen to ‘Episode 021 – The weird Marketing strategy that generated 10 X ROI’.