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Ep 476 Exit Story: How Ben Landers Avoided an Earn-Out in His 8-Figure Sale of Blue Corona

Author
John Warrilloe
Published
Fri 10 Jan 2025
Episode Link
https://builttosell.libsyn.com/ep-476-exit-story-how-ben-landers-avoided-an-earn-out-in-his-8-figure-sale-of-blue-corona

Ben Landers built Blue Corona, an 8-figure digital marketing agency focused on home service businesses, into a data-driven powerhouse. When it came time to sell, Ben achieved something extraordinary: a clean exit with no earn-outs, a rare feat in the service business world where earn-outs are practically the norm.

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