Ep 463 How Luke Peters Turned a Used Bar Fridge into an $80M Acquisition Target
- Author
- John Warrillow
- Published
- Fri 11 Oct 2024
- Episode Link
- https://builttosell.libsyn.com/ep-463-how-luke-peters-turned-a-used-bar-fridge-into-an-80m-acquisition-target
Luke Peters started off by reselling everyday appliances like bar fridges online. Eventually he built a brand and shifted to selling his products on big e-commerce retailers. Peters grew NewAir to $80 million in revenue before selling it for a lifechanging windfall in 2022.
