1. EachPod

What’s the Purpose of your Fitness Business?

Author
Tim Lyons and Randy Angsten
Published
Thu 14 Jul 2022
Episode Link
https://built-to-grow.simplecast.com/episodes/whats-the-purpose-of-your-fitness-business-pXxo2ayN

You’ve opened a gym, and soon enough, you are consumed by the day-to-day operations of the business, but have you taken some time to define your purpose?

What do you want out of your business…

You might be looking for:

- Financial freedom

- Opening multiple locations

- Removing yourself from the operations

- Selling the business later

- etc

In this episode, Tim and Randy go back to the roots and help you define the purpose of your fitness business and why you got in it in the first place.

Without a purpose, you are likely to get off track. A purpose gives you true direction and a reason why you are in this business.

The fitness industry is a great and rewarding place to work in for those gym owners who know what they want to get out of it. 

Tune in to this episode to learn more about the power of having a purpose and how to share it with your team.

Key Takeaways

- It all boils down to your purpose (01:22)

- Purpose gives you true direction (01:54)

- Have you reached your membership ceiling? (03:06)

- What our founding fathers can teach us about purpose (04:32)

- Are you all in as the owner (08:00)

- Share your purpose and goals (10:39)

- How to share your wins (12:02)

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Learn more about our coaching program for gym owners here: http://pfmarketingsolutions.com/call

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