How To Parlay A Successful Marketing Campaign
- Author
- Tim Lyons and Randy Angsten
- Published
- Tue 29 Dec 2020
- Episode Link
- https://built-to-grow.simplecast.com/episodes/how-to-parlay-a-successful-marketing-campaign-NwGOFzOu
With the new year just around the corner, a lot of gym owners can’t wait to put the struggles of 2020 behind them and just focus full steam on 2021.
It’s an opportunity for a fresh start, and there’s no better way to start the year than applying some creative marketing strategies to bring some more members to your gym.
One of the marketing strategies that you should try in the new year is duplicating the success of previous marketing campaigns by taking the exact deliverables you had but tweaking the offer to appeal to the warm leads who didn’t turn into buyers from the past campaign.
Tune in to this episode to learn more about this powerful marketing strategy and how to parlay it in your future campaigns.
Key Takeaways
- How do you come up with your offers? (01:16)
- How to market to warm leads from previous marketing campaigns (02:28)
- Duplicating the success of a successful marketing campaign (03:01)
- How to craft an offer for your warm leads (04:05)
- Making your offers irresistible (06:33)
- What we have in store for you in 2021 (07:21)
Additional Resources:
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- www.PFMarketingSolutions.com/Call
- pfmarketingsolutions.com/automation
- www.CLACourse.com
- www.ProFitGPS.net
- Marketing Talk with Fitness Professionals Facebook Group
- https://PFMarketingSolutions.com/Data
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