1. EachPod

Black Friday Domination

Author
Tim Lyons and Randy Angsten
Published
Thu 06 Oct 2022
Episode Link
https://built-to-grow.simplecast.com/episodes/black-friday-domination-mXVemLCJ

Black Friday is around the corner, and as usual, we want you to sell as much as possible this year. This is a time when people are conditioned to buy and are on the lookout for offers. They are ready to spend money, and you just have to give them a compelling offer.

The thing with Black Friday is that you can’t wait for long; you need to start preparing early. You’ve got to get your email lists ready and build up to that weekend.

It is a massive opportunity to get ahead but remember that your leads will be bombarded with millions of other offers. The strategy here is to get to them before the others.

Unfortunately, for this year, we’ll be offering the Black Friday workshop to only the Iron Circle members due to time constraints and other commitments. Consider joining the Iron Circle for this and other perks.

In this episode, however, we give you some tips and strategies to craft your Black Friday offers and close those deals.

Key Takeaways

- The Iron Circle Mastermind (00:52)

- Black Friday is your opportunity (02:39)

- Red flag warning (04:50)

- How to create your Black Friday offers (06:35)

- Good, Better, Best model (09:09)

- Selling Black Friday deals to current clients (11:11)

- Black Friday build-up series (14:20)

Additional Resources 

- Learn more about The Iron Circle 

- Grab your tickets for 2023 FitPro Growth Summit

- Learn more about our Business Accelerator Coaching Program for Gym Owners  

- Business Talk with Fitness Professionals Facebook group 

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