A Sneak Peek Into The Future Of The Fitness Industry

Tim and Randy lay out what business looks like for training gyms 2021 and beyond. We discuss the model, the staffing structure, the client experience, the design, and what it's going to take to elevate your business from your competition.

As gym owners, like many other businesses, we have had a tough time recently with all that happened. Nobody could have prepared for all the disruption that the pandemic brought. However, with the end of the pandemic in sight, we need to be ready for the future.

One of the things we have always said in this podcast is that personal training is the model of the future. This is slowly becoming more evident as more and more gyms are converting to this model. We are also seeing a trend where smaller footprint, semi-private-only gyms are cropping up.

Listen in to hear our thoughts on the future of the fitness industry and what we are doing here with our facility to elevate us from the competition.

Key Takeaways

• The gym model of the future for brick mad mortal gyms (01:52)
• Why the smaller footprint, semi-private training only facility is gaining popularity (04:55)
• How to use interior design as a marketing tool for your gym business (08:16)
• Incorporating indoor and outdoor training in your gym (10:36)
• Relying more on systems rather than staff (13:52)
• Using technology to elevate your gym from the competition (17:55)
• What is the secret sauce that sets you apart? (21:42)

Additional Resources:

• Evan Howard - 360 App - [email protected]

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• www.PFMarketingSolutions.com/Call
• pfmarketingsolutions.com/automation
• www.CLACourse.com
• www.ProFitGPS.net
• Marketing Talk with Fitness Professionals Facebook Group
• https://PFMarketingSolutions.com/Data

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If you are interested in a free audit for your gym, visit http://bit.ly/free_gym_audit

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You can find out more about Tim and the strategies covered in this episode by checking out our website.

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