1. EachPod

28: The Value Ladder and Why It's Important

Author
Tim Lyons and Randy Angsten
Published
Tue 25 Jun 2019
Episode Link
https://built-to-grow.simplecast.com/episodes/28-the-value-ladder-and-why-its-important-NMAGoZBx

In this episode, Tim and Randy will talk about one of their four systems, ascension, and how important it is for every gym business. Ascension refers to the things that a gym owner can offer in their business to not only increase revenue per client, but also increase results, longevity and retention with the clients.


Most gyms tend to offer one core product which limits them in as far as unlocking potential revenue sources is concerned. At the end of this episode, Tim and Randy will have taught you how to develop an effective ascension model for your fitness business so you can keep growing. Enjoy!


Key Takeaways:



  • Generating more revenues and keeping clients longer (02:05)

  • The value ladder (03:05)

  • Leveraging the ProFit GPS as a tool in your business (05:34)

  • Creating more services to give clients better and continued results (10:09)

  • Ensuring continuous internal marketing (16:27)

  • Build it and people will come (20:25)


Additional Resources:



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You can find out more about Tim and the strategies covered in this episode by checking out our website.


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Would you rather watch the video version instead?

Head over to our YouTube channel to watch this episode by going here


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Connect with Tim:



Connect with Randy:



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