E6 How to Identify Your Success Instinct |IBGR | Donna Kunde & Londina Cruz “I’ve failed over and over and over again in my life—and that is why I succeed.” —Michael Jordan All living things have a Success Instinct. A squirrel doesn’t need to be taught how to thrive. It automatically knows how to prepare for winter and when to begin the process. Nobody has to tell the squirrel to gather nuts or where to store them for winter. Likewise, a bird does not need to be taught to fly or how to navigate the skies. It doesn’t need a GPS to know where to go. Humans have a success instinct that is even more complex and not limited to just self-preservation and procreation. Our success instinct goes beyond survival. Unlike animals, humans can select their goals and imagine their future. Just because we can, doesn’t mean we do. We activate our super-charged success instinct when we intentionally select goals and use our Creative Imagination to dream up a better future. Doing this also activates our Success Mechanism or goal seeking part of us!
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