The Cost of Holding On: Escaping the Sunk Cost Trap (Episode 245)

“But I’ve already spent so much time and energy on this…”

Ever found yourself stuck in something—whether it’s a career, a relationship, or even a client—because it felt too late to walk away?

That’s the sunk cost fallacy talking. And it might be holding you back from the career (and life!) you actually want.

On this episode of the Build Your Copywriting Business podcast, we’re breaking down why we cling to paths that aren’t working for us.

If you’ve struggled with the difference between giving up or letting go to move forward, this is for you.

Feeling that gut pull that something’s not right? This is your permission slip to trust it.

Remember: past you doesn’t get to run the show for present and future you anymore.

-----------

Mentioned in the Episode

• Ep. 214: Replacing a Corporate Job Salary with a 6-Figure Copywriting Business – Tori’s Story
• Ep. 218: Copywriting Opens Doors to Career Opportunities – Sunny’s Story
• Ep. 229: Changing a Habit? Here’s the Cycle You’re Going Through

Related Links

• Ep. 175: Career Resolutions to Make Right Now
• Ep. 223: If Not Now, When? A Deep Dive Into Decision Making
• Ep. 186: Are You Stuck in an Employee Mindset?

---------------

Get Free Copywriting Training here