Listener Q: "My Community Is Dead – Should I Move It To Facebook?"

In this episode, I’m answering a question from a longtime newsletter reader who asked, “Should I move my community to Facebook? It feels dead where it is now.”

She’s not alone in wondering this so I recorded this voice note for Tina, and for anyone trying to breathe life into a quiet group.

We cover:

• Whether Facebook Groups are ever a good idea in 2025
• What to do when your forum isn’t buzzing (especially with <50 members)
• Why real connection doesn’t always look like daily posts
• Tactical ways to drive engagement through onboarding, intros, small groups, and in-person moments
• When a real-time chat tool like WhatsApp can make sense (and how to avoid letting it compete with your forum)

If you’re running a smaller community and wondering how to create more meaningful connection, this one’s for you.

Let’s be friends:

• Connect with Becky on Instagram or LinkedIn
• Read the newsletter at beckypierson.com
• Learn more about Affinity Collective

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