You can judge a book by its cover – we do it all do it, all the time. So, we know it’s important.
If you’ve gone to the effort of writing a book, you want it to appeal to readers from the very first glimpse of the thumbnail.
So, I asked Emily Hitchcock, CEO of not one but two publishing businesses - Columbus Publishing Lab + Boyle and Dalton – to help me untangle what makes a successful cover from a terrible one.
Clue: it’s not some dreadful tat you knocked up on Canva – even if your Mum says she loves it.
Look out for more shows in this series on why your business needs a book + how to make that happen.
Books discussed in this episode:
Emily's Websites: ColumbusPublishingLab.com + BoyleAndDalton.com
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If you’d like my help with your Business go to www.lizscully.com/endlessClients
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And don’t forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients.
This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely.
Click here lizscully.com/reading to get your book list