REMIX: Album 1 Track 1 - Geoff Cottrill, SVP @Coke - Does your customer have seat at the table?
- Author
- Brand Positioning Doctors
- Published
- Fri 24 Jun 2022
- Episode Link
- https://share.transistor.fm/s/6be1d574
Celebrate Episode 100 by going back to where it started; Episode 1!
Geoff Cottrill, SVP Strategic Marketing @ The Coca-Cola Company
Wanna know how Converse became the number two brand on social media. Geoff Cottrill knows cuz he and his team were responsible for re-building the iconic brand leveraging music and soul at its core. G$, as we affectionately call him, drops jewels of wisdom that will up your game, and your brand.
