1. EachPod

Album 1 Track 4 - Daryl ‘DB’ Butler Head Marketing US Consumer... @HP - 'culture never sleeps.'

Author
Brand Positioning Doctors
Published
Sat 04 May 2019
Episode Link
https://share.transistor.fm/s/14a2a69e

Daryl ‘DB’ Butler, Head of Marketing for US Consumer Personal Systems @HP, beats, Brand Jordan, Nike, Boost Mobile, Sprint.


Is your brand tone deaf and you don’t even realize it (Prada and Gucci are you listening)? Is your brand accountable to the CONSUMER? These are just a taste of the questions explored with the thoughtful Daryl ‘DB’ Butler. 


There are typically two kinds of business people in the world, those who follow maps and those who discover territories. One is not better than the other, but they are very different. DB discovers territories! In this show he drops pure gold with quotes like ‘culture doesn’t sleep.’ Whoa. Please enjoy this sip of branding wisdom to cleanse your marketing palette with our dude DB.

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