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Exclusive Interview with Anthony Iannarino – How to Adapt our Sales Approach in Today’s world

Author
Caroline Winkvist
Published
Wed 30 Jun 2021
Episode Link
https://shows.acast.com/brainz-podcast/episodes/exclusive-interview-with-anthony-iannarino-founder-of-b2b-sa

Anthony Iannarino is a writer, author, speaker, and a sales and leadership trainer. His primary work is in human effectiveness and transformation. Anthony publishes a blog post daily at www.thesalesblog.com, a practice he has kept for twelve years. 


He is the author of three bestselling books that are documenting a modern sales approach. His first book is The Only Sales Guide You’ll Ever Need, a book that provides salespeople with a blueprint for success. His second book, The Lost Art of Closing: Winning the Ten Commitments that Drive Sales is a guide to effective client communications that allows salespeople to close deals faster. His third book, Eat Their Lunch: Winning Customers Away from Your Competition is the first book on displacing your competitors and winning new business. All three books are bestsellers and have been translated into 20 languages. 


In this interview, Anthony Iannarino shares exclusive insight about the following topics:

    1    Why caring is the superpower in sales 

    2    How to adapt our sales approach in today’s world

    3    How to be a person that others gravitate towards


With Brainz Podcast Host: Mark Sephton


Hope you'll enjoy the episode!


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