Ep 35: Esther on the Top Seven Books Every Entrepreneur Should Read

Esther Kiss shares how to attract the best / highest quality attendees possible to the events you’re hosting, how to keep pinging, how to make sure you’re ALWAYS growing your network and what it really takes to literally get more opportunities than others in the same situation might.

Also, she shares her and Mette's go-to reference books for writing good sales copy (and marketing pieces in general) that are not only persuasive on a logical level but also connect with the audience emotionally. Plus, she reveals what her “secret weapon” is that helps her talk with strangers – it's something YOU can use to get to know just about anyone and everyone in an incredibly short period of time. To get more goodies, go to: http://borntoinfluence.com/topsevenbooks/